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New BMW Panoramic iDrive revolutionises vehicle Operation. Visionary technology package for the Neue Klasse celebrates world premiere at CES 2025
The BMW Group presents the driving and user experience of the future at the Consumer Electronics Show (CES) 2025 in Las Vegas. BMW is...
The all-new BMW M5 Touring
BMW M GmbH is expanding its offering in the high-performance segment and at the same time pushing ahead with the electrification of its...
The all-new BMW M5
The BMW M5 is powering into a new era. With 40 years of history under its belt, the legendary high-performance sedan is entering its...
The new BMW X3
Modernity, presence and sporting flair reach new levels: the best-seller embarks on a new era. Boasting greater sporting appeal, visual...
Julie Mehretu’s BMW Art Car Celebrates its World Premiere at the Centre Pompidou in Paris.
The 20th BMW Art Car is being presented to the public for the first time today at the Centre Pompidou in Paris. Designed by renowned New...
World premiere in Cannes: the BMW XM Mystique Allure, inspired by Naomi Campbell
Glittering movie premieres, stars gracing the red carpet and a high-performance vehicle that looks like nothing else: this is the #Cannes...
Alfardan Automobiles and ExxonMobil Tennis Open maintain winning partnership in 2024
Alfardan Automobiles, the official importer of BMW Group vehicles in Qatar, has confirmed its exclusive partnership with the Qatar Tennis...
Alfardan Automobiles to elevate luxury at 2024 Doha Jewellery & Watches Exhibition with exclusive BMW fleet
Alfardan Automobiles, the official importer of BMW vehicles in Qatar, is proud to announce its continued partnership with the Doha...
Alfardan Automobiles showcases first-class customer experience with opening of another BMW Retail.Next facility at Jery Al Samur
Alfardan Automobiles, the official importer of BMW and MINI in Qatar, has continued its expansion by opening a new BMW Retail.Next...
BMW reinvents itself: The BMW Vision Neue Klasse
With its latest design concept, the BMW Vision Neue Klasse, the BMW Group is showcasing what the next generation of vehicles from its...
BMW Group Middle East strengthens esports commitment with Nigma Galaxy partnership.
BMW Group Middle East, the iconic premium automotive manufacturer, is delighted to unveil its partnership with Nigma Galaxy, one of the...
Alfardan Automobiles welcomes the all-new BMW X5 and BMW X6 in Qatar
Alfardan Automobiles, the official importer of BMW Group in Qatar, is thrilled to announce the arrival of the all-new BMW X5 and BMW X6,...
The all-new BMW X1 M35i xDrive.
A performance model with unmistakable M character is taking its place at the top of the new BMW X1 range. The new BMW X1 M35i xDrive...
The new BMW i7 M70 xDrive
With the BMW i7 M70 xDrive, BMW M puts an all-electric performance model at the top end of the new BMW 7 Series model range. It is the...
High Pace: Electric vehicle sales BMW brand more than double again in Q1
The BMW Group posted significant growth in its global sales of fully-electric vehicles (+83.2%) in the first quarter of 2023. Overall,...
The BMW XM Label Red
More powerful, more exclusive, more extravagant: Just a few months after production got underway of the new BMW XM, BMW M GmbH presents...
Alfardan Automobiles shares the joy of Ramadan with incredible offers on selected BMW & MINI models
Alfardan Automobiles, the official importer of BMW Group in Qatar, has launched a line-up of incredible offers on selected BMW X and MINI...
BMW iX5 Hydrogen pilot fleet arrives in the Middle East.
With a global fleet of around 100 vehicles employed internationally, five BMW iX5 Hydrogen vehicles arriving in the Middle East will...
BMW launches the BMW XM for the first time ever in the Middle East Region
BMW Group Middle East launched the BMW XM for the first time ever in the region, in partnership with its official importers across the...
The new BMW X5 and the new BMW X6
BMW presents the extensively updated new editions of its successful Sports Activity Vehicle (SAV) and Sports Activity Coupé (SAC) for the...
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